Privacy Policy

information we collect

how we use your information

legal basis for processing

data sharing

data retention

international data transfers

changes to this policy

11.

BRANT is committed to safeguarding your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, in compliance with the General Data Protection Regulation (GDPR) and other applicable laws.

Information we collect

We collect personal and non-personal information through various means:

a. Information you provide directly

When you contact us via forms, email, or other means, we may collect:

Full name
Email address
Phone number
Company name
Any other personal information you choose to provide

b. Information collected automatically

When you use our website, we may collect certain data automatically:

IP address
Browser type and version
Device type and operating system
Pages visited and time spent
Referring website
Location data (if allowed by your browser)

c. Cookies and tracking technologies

We use cookies and similar technologies (e.g., Google Analytics) to improve website performance and understand user behavior. You can manage cookie preferences in your browser settings.

How we use your information

We use collected data for the following purposes:

To provide and improve our website and services
To respond to inquiries and customer support requests
To send newsletters, updates, or promotional material (only if consent is given)
To analyze user behavior and improve user experience
To detect and prevent fraudulent or unauthorized activity
To comply with legal obligations

Legal basis for processing (GDPR)

Under the GDPR, we rely on the following legal bases:

Consent: For email subscriptions, marketing, or tracking cookies
Contractual necessity: When responding to direct business inquiries
Legal obligation: To meet legal or regulatory requirements
Legitimate interests: To improve our services and ensure website security

Data retention

We retain your personal information only as long as necessary for the purposes set out in this policy, or to comply with legal obligations. When no longer needed, we securely delete or anonymize your data.

International data transfers

Your data may be processed outside your country of residence, including in countries that may not provide the same level of data protection. In such cases, we ensure appropriate safeguards are in place (e.g., Standard Contractual Clauses or equivalent legal mechanisms).

Your rights

You have the right to:

Access your personal data
Request correction or deletion
Object to or restrict processing
Withdraw your consent (where applicable)
Lodge a complaint with your local data protection authority

To exercise any of these rights, contact us at: info@colorfactory.group

Security measures

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

Secure hosting
SSL encryption
Access controls
Regular security reviews

Third-Party links

Our website may include links to external websites. We are not responsible for their privacy practices or content. Please review their privacy policies separately.

Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised "Effective Date." Continued use of the site after updates constitutes your acceptance of the revised policy.

Contact us

For questions or concerns about this policy or your data, contact us at:
-
BRANT Coatings
ColorFactory group, UAB
Lithuania, Vilnius, Vakariė g. 2
info@colofactory.group
+3 705 219 59 08